Don't ask your SEO consultant for a list of keywords

SEO is not about keywords or links, just as gastronomy is not just about ingredients.

SEO is about capturing visibility and accelerating sales. This is achieved when it focuses on the company’s business goals and optimising its resources.

SEO is either a business asset or it is not SEO.

I LIKED ACHIEVING

SEO is not a commodity, it is a business lever

For positioning and competition

SEO as a visibility tool

Rank higher for keywords aligned with company objectives, overtake your competitors and absorb the most interested and relevant audience.

Because you want more traffic, yes, but only the traffic that is most likely to be your customer. And not someone else’s.

For lead qualification and sales

SEO as a driver of the sales funnel

The visitor must work from the first contact with your services to the purchase and then retention, repeat business and advocacy.

With SEO you attract more and a higher quality of traffic, keep them engaged and guide them through the buying journey with commercial keywords. Additionally, you can identify and leverage new business opportunities and expand your traffic sources.

For strengthening brand reputation and identity

SEO supports your reputation

You are not Coca Cola. Your product will not remain unchanged.

Insights, feedback, experimental data… everything we learn through SEO is focused on growth. Better solutions, new products.

SEO adapts and refines your content and marketing to keep you at the forefront of visibility and product development.

As your SEO Product Manager, I nurture and support your developer’s decisions. And I expand and rebuild the roadmap to keep iterating and evolving at the pace of your customers and ahead of your competitors.

I'm David Carrasco

And your business challenges me

it’s to your advantage that it’s like this

Templates. Checklists. Packs. They’re tools that keep an agency warm by shepherding clients through an assembly line. It’s the marketing equivalent of a bland ham-and-cheese sandwich—convenient, tasteless, and short-sighted, doing SEO like punching a time clock.

I'm not here to collect badges or keep the seat warm
I do technical SEO, content SEO and international SEO for companies that look ahead into the distance and create strategies adapted to their reality and their business objectives

01

Merging SEO and business

Company and consultant.

We undertake this journey hand in hand. We will define the organic visibility in its true context: where you are now, where you are coming from and what you want to achieve.

I analyse your services, structure, target customers, business goals, growth prospects, competition and how SEO fits in with other marketing techniques.

SEO is a tool to accelerate your company's pipeline.

02

I define the plan and we start the engines

From information to action.

We set KPIs and I execute a roadmap designed to reach your objectives.

No preconceived models. No recipes.

Every project has its own particularities and we will ensure that relevant actions do not remain in the toolbox.

03

I keep you at the forefront

Observation, analysis and optimisation.

I monitor analytics and review the roadmap with your results in hand.

We fine-tune what has already been done and react to unforeseen events and technological changes to keep you one step ahead.

SEO is constant adaptation. If you stop, you disappear.

discuss SEO

from a business perspective with someone who has been on both sides of the fence

Only someone who has led a company can truly understand what is needed from the marketing and sales team. I have seen it many times and lived how frustrating it is to be operating without taking the time to implement spound, well-thought-out strategies.

Let’s ask the right questions, correct any mistakes, and grow your numbers with tailor-made strategic SEO. With no preconceived ideas, and a healthy dose of skepticism.

Contact me and let's get started

Wait... is strategic SEO not enough for you?

Perfect, then I'll introduce you to SEO product management

Companies with large product development projects and digital solutions need an even broader and deeper vision.

A vision of SEO that supports product optimisation and promotion, in collaboration with business, development and marketing teams.